Are You the Right Person for Your Business?Posted by Jessica Oman
Well, are you? Sure, it was your idea. You put the seed capital in, and you operate the thing. Naturally, you’re the best person to be at the helm of the ship. But how do your investors or lenders know that? Did you tell them?
I bet you didn’t. In fact, I’m willing to bet that your business plan (if you even have one) doesn’t adequately describe why YOU are the best person to run YOUR business. Sure, you threw in a bio or the highlights section from your resume. But the management section is about more than that. It’s about selling the unique combination of skills, education and experience that together make it impossible for anyone else to run your business as well as you can.
Tell your story and make it stick.
For THIS business?
Comment below and tell us why. And while you’re at it, sign up to the Write News and you’ll never miss another post.