How to Be Green: Tips for Small Business OwnersPosted by Nicole
While the challenges currently facing planet earth can feel overwhelming, each of us has the power to take action and make a difference. No matter how small your business, every green action, small or large, counts.
My small action? I strive to work paper-free, and have significantly reduced the amount of paper I consume. When I use my printer, I print on both sides, and I always recycle. Now I work just as efficiently composing directly on my laptop, versus revising printed documents by marking them up with pen (the way I wrote and revised all my university essays).
How can you green your business? Commit.
Have you previously told yourself you would make an effort to go green at work, and then let it slide? Maybe you told yourself it was a good idea, but never managed to form the habit. This time, commit. Tell five people right now you are making the commitment to go green. Now brainstorm five new green habits you will form this week. Then find five people who want to green their business practices, too. Together you can share sustainability strategies and keep each other accountable to your commitment.
You’ve taken up the green challenge. Now what?
RBC has a free information booklet called Greening Your Business, with helpful tips for environmentally sustainable business practices. Once you commit to greening your business, RBC recommends education as the next step. Find out what matters: assess the impacts your business has on the environment, and how changes to the way you do business may affect your relationship with stakeholders.
Once you have that information, create a vision for your business. What will your business look like once it’s achieved its sustainability goals? Are there any issues involved in changing your business that need to be addressed? Create a sustainability plan with short and long term goals that are SMART – Specific, Measurable, Attainable, Relevant and Time-bound.
Lastly, RBC suggests making your green business nothing short of mainstream. Communicate with staff, customers, and stakeholders often about your green initiatives, and reward action that supports your business’ green vision.
Are you the proud owner of a green business? What has been your greatest green business challenge? What are you most proud to have accomplished as a green entrepreneur?
More Green Business Tips
Looking for more green business tips? Sign up for GECKO’s mailing list and receive their free Green Office Guide. GECKO (Green Earth Corporate Kindness Organization) is a US Non-Profit Charitable Organization dedicated to helping businesses go green.
You can also check out the inspiring case studies of green businesses in A Simple Path to Sustainability: Green Business Strategies for Small and Medium-Sized Businesses, Edited by Fred M. Andreas, Elizabeth S. Cooperman, Blair Gifford and Graham Russell.
We’d love to hear about any changes you’ve made to green your business. Please leave a comment or email us – we may include your tip in this month’s Write News, our subscriber newsletter. Sign up today!